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SAFARICOM BOOSTS KENYA OPEN GOLF AS SOLE CONNECTIVITY PARTNER

Posted on Wednesday, 9th March 2016 in Golf News
Kenya Golf Guide

Safaricom Enterprise Business Unit Director, Rita Okuthe hands over a dummy cheque to Muchau Githiaka (right) Vice Chairman of Kenya Golf Union. Looking on is Anthony Muhoro, Chairman of Kenya Golf Union.

By CORRESPONDENT

Mobile phone provider Safaricom has committed Sh4 million towards the 2016 Barclays Kenya Open, as part of its commitment to be the tournaments sole connectivity provider.

Safaricom will supply a mix of cutting edge technologies that will aim to streamline communications at the globally recognized event which attracts players and spectators from across the world.

The Kenya Open continues to form a key part of the global golfing calendar. We are pleased to be associated with the event once again as sole connectivity provider. The Kenya Open continues to enhance the image of Kenya on the global map and it also offers our professionals an opportunity to play with their peers from all over the world,” said Rita Okuthe, Director – Safaricom Business.

Under the terms of the partnership, Safaricom Business will provide an ultra-modern media centre at the venue. The centre will be fitted with computers and high speed internet access to allow journalists to file stories as well act as the communication center for the professionals and the tournament directors.

The media centre will be equipped with computers with high internet connectivity speeds supported by the firm’s high speed Wifi and 4G networks. In addition, Safaricom will set up a cyber café for the professional golfers to access the internet.

The media centre will also be equipped with additional facilities such as fax machines, phone lines, photocopiers and much more with the aim to allow for efficient, real time communication.

Speaking during the same event, Mr. Muchau Githaka, Director, Kenya Open Golf LTD, said that the success of the tournament was based on key and strategic partnerships like the one with Safaricom.

We would not have a successful event without the generous sponsorship of partners like Safaricom. It is through sponsorships that we achieve our goal of a successful tournament, filled with fun activities for everyone. Our sponsors represent a bold step toward internationalizing the game of golf, attracting new and younger generations to the game,” said Mr. Muchau.

The Barclays Kenya Open is part of the European Golf Tour with a high level of visibility globally. Several local and international players will be gunning for the top prizes and a chance to play in the European PGA. This year’s tournament will be played from March 17th 2016 at the Karen Golf Club. cheap nike air max 97 cheap nike air max 97

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TUSKER MALT BECOMES KENYA OPEN’S OFFICIAL BEER PARTNER, GIVES ORGANISERS SH4 MILLION

Posted on Wednesday, 9th March 2016 in Golf News
Kenya Golf Guide

Tusker-Malt-Lager-Marketing-Director-John-Williams-(left) hands-over-a-dummy-cheque-of-sh.-4Million-to-Kenya-Open-Golf-LTD-Director-SR-Ndegwa today.

By CORRESPONDENT

The 2016 edition of the Kenya Open Golf Championship has today received a Kshs 4 million sponsorship boost from Kenya Breweries Limited (KBL) as part of a partnership deal that will see KBL’s premium beer brand become the official alcoholic beverages for the event.

Speaking at a cheque hand over event held at the brewer’s headquarters in Ruaraka, KBL Marketing Director, Mr. John Williams, said the partnership with Kenya Open Golf Championship is important for Tusker Malt Lager and KBL as it is one of Kenya’s top sporting events with a large local, regional and global reach.

The Kenya Open, the Kenya Open Golf Ltd and the Kenya Golf Union meet our stringent criterion for sponsorship, and the championship through this event is a perfect fit for Tusker Malt Lager whose strategy is to connect with our premium consumers,” said Mr.Williams

Tusker has been associated with the Kenya Open tournament since the late 1980’s, when the event was part of the Safari Tour. From 1998 to 2001 – a total of four years – Tusker was the title sponsor of the Kenya Open and again for five years from 2005 to 2009.

From 2010 to date, Tusker Malt Lager has been the Kenya Open official alcoholic beverage partner, delivering great refreshment moments to golfing fans in a way that only the best, most premium Malt Lager can.

Tusker Malt Lager is brewed to meet the very discerning taste of its consumers. The Kenya Open is Kenya’s and indeed East Africa’s most prestigious golf championship, and we are proud to be associated with it,” he said.

Speaking at the same event, Kenya Open Golf LTD Director, Dr. SR Ndegwa, expressed delight at having Tusker on board for the 48th edition of the Kenya Open Golf Tournament. He also stated that this year’s tournament is set to offer a lot of exciting and fun activities for spectators.

Dr. SR Ndegwa said that the tournament has established itself as a competitive, fun and engaging activity for both players and spectators, attracting a new and younger audience each year.

Our ambition as organizers of this tournament is to attract new and younger audiences- that is why we are always looking at new ways to innovate around our flagship events. We would like to make golf a game for everyone in Kenya,” he said.

The 48th Edition of the Kenya Open Tournament will take place on 17th-20th March at the Karen Golf Club. This year, the tournament has attracted a total of 156 participants- of these22 are local players; 11 are from other African countries; 117 are international participants and 6 amateurs; 4 from Kenya, 1 Ugandan and 1 from France. charmsuksale2018 charmsuksale2018

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